The Storyteller's secret
How TED speakers and inspirational leaders turn their passion into performance
 
Carmine Gallo
Price  650.00
Whether your goal is to sell, educate, fundraise or entertain, your story is your most valuable asset: 'a strategic tool with irresistible power', according to the New York Times. Stories inspire; they persuade; they galvanize movements and actuate global change. A well-told story hits you like a punch to the gut; it triggers the light-bulb moment, the 'aha' that illuminates the path to innovation. Radical transformation can occur in an instant, with a single sentence; The Storyteller's Secret teaches you how to craft your most powerful delivery ever.

In his hugely attended Talk Like TED events, bestselling author and communications guru Carmine Gallo found, again and again, that audiences wanted to discover the keys to telling a powerful story. The Storyteller's Secret unlocks the answer in fifty lessons from visionary leaders - each of whom cites storytelling as a crucial ingredient in success. 
ISBN 9781509814756Category Non-fictionSubcategory Business Communication & presentation
Publisher Pan Macmillan IndiaImprint MacmillanPublished 23/02/2016
Format DemyBinding Trade PaperbackPage extent 288
Carmine Gallo, bestselling author of The Presentation Secrets of Steve... »
 
 
books by Carmine Gallo
 
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