Ambi Parameswaran

Ambi Parameswaran is Brand Strategist and Founder of Brand-Building.com. He spent a large part of his thirty-five-year marketing, sales and advertising career in helping build FCB Ulka into one of India’s biggest ad agencies. An engineer (IIT Madras), he has done his MBA from IIM Calcutta, completed his PhD from Mumbai University in 2012 and the Advanced Management Program from Harvard Business School in 2014. Ambi is a brand advisor to several large and small companies. He has authored and co-authored eight books and over a hundred articles. He can be reached at ambimgp@brand-building.com