Book cover for The Formula

The Formula

Synopsis

Details

06 August 2020
320 pages
9781509843565
Imprint: Macmillan

Reviews

A smart, readable account of the unexpected scientific principles that drive success
This is not just an important but an imperative project: to approach the problem of randomness and success using the state-of-the-art scientific arsenal we have. Barabási is the person
It's rare that a book about success turns out to be such a page-turner, but there you go. File [The Formula] away with Freakonomics or Outliers
A fascinating new book